Christopher Doyle & Co.

Australian Chamber Orchestra
Brand Identity

One of the world’s most lauded chamber ensembles, the Australian Chamber Orchestra is renowned for its inspired programming and unrivalled virtuosity, energy and individuality. Its unique programming extends across six centuries, spanning popular masterworks, adventurous cross-artform projects and pieces specially commissioned for the ensemble.

In 2015, having worked with the Orchestra for a number of years, we were engaged to conduct a complete overhaul of the organisation’s identity. This included an evolution of the logomarque as well as new type, colour and image systems. With the aim of re-aligning the company’s brand architecture and visual identity we created a set of tools that would allow for both consistency and variety across a broad spectrum of collateral, programs and events.

Applied across digital, print, outdoor and motion executions, the result is a refreshed, impactful identity that is as bold, vibrant and vital as the incredible Orchestra it represents.

Musician portraits by Mick Bruzzese

Australian Chamber Orchestra
Brand Identity

One of the world’s most lauded chamber ensembles, the Australian Chamber Orchestra is renowned for its inspired programming and unrivalled virtuosity, energy and individuality. Its unique programming extends across six centuries, spanning popular masterworks, adventurous cross-artform projects and pieces specially commissioned for the ensemble.

In 2015, having worked with the Orchestra for a number of years, we were engaged to conduct a complete overhaul of the organisation’s identity. This included an evolution of the logomarque as well as new type, colour and image systems. With the aim of re-aligning the company’s brand architecture and visual identity we created a set of tools that would allow for both consistency and variety across a broad spectrum of collateral, programs and events.

Applied across digital, print, outdoor and motion executions, the result is a refreshed, impactful identity that is as bold, vibrant and vital as the incredible Orchestra it represents.

Musician portraits by Mick Bruzzese