Christopher Doyle & Co.

Molto Italian
Brand Identity

We were engaged by the Tosolini family to create an identity for Canberra restaurant, Molto Italian.

Occupying a new, highly sort after location, Molto Italian is a celebration of classic Italy, in a modern setting. A combination of the energy, passion, history and joy of Italian food and culture, set against the beautiful backdrop of Lake Burley Griffin.

Referencing Molto’s unique position on the lake we developed an identity centred around a simple monogram that references both the restaurant name and the sailing boats that drift across the Italian Lake District and Lake Burley Griffin. We also designed and built a custom typeface, Segno (Italian for sign), that references the old hand painted signage of Italian cafés, restaurants and bars.

Combined, these elements were applied across menus, uniforms, signage, glassware, takeaway packaging and print collateral.

moltoitalian.com

Typeface development by Dave Foster
Restaurant photography by Diana Chirilas

Molto Italian
Brand Identity

We were engaged by the Tosolini family to create an identity for Canberra restaurant, Molto Italian.

Occupying a new, highly sort after location, Molto Italian is a celebration of classic Italy, in a modern setting. A combination of the energy, passion, history and joy of Italian food and culture, set against the beautiful backdrop of Lake Burley Griffin.

Referencing Molto’s unique position on the lake we developed an identity centred around a simple monogram that references both the restaurant name and the sailing boats that drift across the Italian Lake District and Lake Burley Griffin. We also designed and built a custom typeface, Segno (Italian for sign), that references the old hand painted signage of Italian cafés, restaurants and bars.

Combined, these elements were applied across menus, uniforms, signage, glassware, takeaway packaging and print collateral.

moltoitalian.com

Typeface development by Dave Foster
Restaurant photography by Diana Chirilas