- Spotify AU & NZ
- Campaign Design & Development
What we delivered
- Art Direction
- Campaign Design & Direction
- Motion Design & Direction
- Cat Wall
- Ian Haigh
We are engaged to help localise global campaigns as well as create new, local campaigns for the Australian and New Zealand markets. We work closely with Spotify’s local and global marketing teams to ensure we have a deep understanding of not only the Spotify brand but also the shifting cultural, political and musical landscapes.
We are responsible for all aspects of campaign development; from planning through to execution. This comprises creative direction, copywriting, scriptwriting, design, animation, filming, project management and rollout.
We have developed outdoor, television, and social media campaigns, as well as event branding, collateral, and brand activations across a variety of audience segments and channels. The result is an irreverent, hyper-local body of work that celebrates all things music, culture and creativity.
“Since 2016, Spotify Australia and New Zealand have engaged the talented, award-winning agency Christopher Doyle & Co. in Sydney to help us craft our ever-evolving, nuanced, super local and culturally relevant brand campaigns, to the always astute Australian and New Zealand audience. Their unique, clever and super-efficient articulation of our often complex briefs has allowed us to create courageous, compelling and engaging creative work perfectly that encapsulates the Spotify brand. Their sense of tone, timing and endless appetite for collaboration is a perfect match for our brand ethos and approach, proving time and again why they’re one of our favourite creative partners.” Serena Leith Head of Marketing AU & NZ